ASCE Website Redesign
Web Design | UI/UX
Tools: Illustrator, Figma
ASCE (Associated Students, Concerts and Events) is the student programming board responsible for some of the longest standing campus traditions at UC San Diego, such as You At The Loft, Bear Gardens, and the Sun God Festival. I was tasked with revamping their website to be more event driven and to give them a new visual identity.
I worked on this project one other teammate, Andrew Zhen. I was the main visual designer for this project, but we discussed and determined the visual direction of the application as well as many of the core interactions as a team. Together, we ran user tests, went through many iterations, and in the end, developed a solution we were happy with.