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Art Direction, Branding
Tools:  Illustrator, Photoshop, After Effects, InDesign
Project Overview:
The goal of this project was to develop a campaign that positions Snapchat for Business as a great resource for SMB advertising for the upcoming holiday season.Due to the nature of this project, I am unable to post the works in progress, or any of the ideation. Please reach out if you would like to learn more.
My Contributions:
I helped define the visual direction of this campaign as well as created and iterated on numerous static and motion graphics themed to the campaign. This included, but is not limited to, an eBook, infographics, paid social, organic social, homepage visuals, and matching graphics for their international branches.