Hey! I’m Leo, a multidisciplinary designer, frontend developer, and outdoor enthusiast based in San Francisco.

Work

The San Francisco Standard

The San Francisco Standard, a leading media outlet in the Bay Area, sought to revitalize its brand identity while maintaining its core values. I spearheaded a comprehensive brand refresh and website redesign to modernize the platform and enhance user engagement.
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Codegen

I expanded and reinforced brand guidelines for Codegen, an enterprise AI-assisted code development platform, establishing an illustration style and brand kit for consistent brand recognition.
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Snap For Business Icon Library

I created a library of icons for the Snap For Business team. These icons needed to feel fresh/modern, but also speak to their core audience of small business owners. The icons will be used across their various placements i.e. product landing pages, display banners, social, etc.
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Snap Holiday Ad Campaign

I developed and defined the visual direction for an ad campaign that positions Snapchat for Business as a great resource for SMB advertising for the upcoming holiday season.
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Pasture Biosciences

I worked with Pasture Biosciences, a pioneering biotech startup, to develop their brand identity and website. I crafted a comprehensive branding package and designed a user-friendly website to showcase their groundbreaking work in the field of biosciences.
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Seven Studio

Seven Studio is a creative agency website that showcases the expertise and services offered by a team of highly skilled professionals. Specializing in graphic design, web development, branding, and digital marketing, Seven Studio is known for its innovative solutions and attention to detail
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Ronan

Ronan is a minimalist portfolio website that showcases the work of talented individuals in a clean and sleek manner. This modern and sleek platform allows users to focus on the content, enhancing the visual impact of their projects
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Sunny Park

Sunny Park's unique portfolio website showcases her diverse range of creative talents and skills. From stunning photography to engaging graphic design and captivating illustrations, Sunny's portfolio is a visual feast that reflects her distinctive style and artistic vision
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The San Francisco Standard

Sasson is a user-friendly software-as-a-service (SaaS) website that offers a wide range of business solutions. Whether you need project management, customer relationship management (CRM), human resources, or accounting software, Sasson has you covered
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Skills

01

Brand Design

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By involving users throughout the design process, from research and conceptualization to development and evaluation, user-centric design aims to create products, services, and experiences that are intuitive, efficient, and enjoyable for the end users
02

Interaction Design

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Interaction designers focus on understanding user behaviors, preferences, and goals, and use this knowledge to create effective and efficient interfaces. They incorporate principles of usability, accessibility, and visual design to create a seamless and enjoyable user experience
03

Branding

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Effective branding design establishes a distinct and memorable identity that helps a brand stand out in a crowded marketplace and resonates its target audience. It plays vital role in building brand recognition, trust, and loyalty among consumers

Award

Site of the day

Awwwards
x3

UI, UX, Innovation

CSS Design Award
x1

Featured on Behance

Behance
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Featured on Dribbble

Dribbble
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Element of the day

Awwwards
x1
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Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.